About Us

About
About
5+

Years Experience

Our Story

TRIO Brands was founded in 2014 by our Co-founder president Magdy Elkady,CEO AHMED ABDELAAL, and their business partner El-Cobtan company. FromEgypt, this original team began introducing premium Mediterranean Food Stuffinto the Egyptian Market and Expanded into the Gulf region market and now inUnited States. For the decades since, TRIO Brands has grown from humblebeginning to develop a nationwide network of Mediterranean Food Stuff andspecialty food distribution, exclusively representing a portfolio of 18 companies,including 10 of the top Middle East Food Stuff producers.TGC is focused on long-term relationships. We are not interested in rapid success if itcannot be sustained. Our policy is to build a solid foundation that leads to continuedgrowth for years to come. We have a nationwide sales team and a network of brokers,as well as time-tested industry relationships. Using this network, we have a proventrack record of introducing TRIO brands to the Middle East and now U.S. market andhelping them reach their full potential. It is with this philosophy and extended timehorizon that we introduce Trio Brands products to the Middle east markets and nowthe U.S. market and have continued building it into the brand it is today.Located in New York City, TGC offers fully integrated marketing services, a brandmanagement team with decades of experience, and a fully optimized logistical chain.We are also in close proximity to our product at a nearby warehouse, ensuring ourbrand Manager hands-on involvement in all projects.

Our mission

Our Core Values Are Central To The TRIO GROUP Business Model. They Are Why We Get Up In The Morning, And They Are Why Our Customers Love Working With Us. It's A Four-Part Mission That We Feel Is Worth Sharing.

Our mission

We possess an unwavering passion to provide the best possible products available today we take the time and the care required to provide these products we refuse to take short cuts to guarantee that our products add value to your business.

SOCIAL ACCOUNTABILITY

Social accountability is a way of life at trio group. all the members of the trio group family are equally important to us, from our factories worker’s that prepare the products, who pick the perfect and high quality, to the drivers who transport the products timely and efficiently. We treat our team with the utmost respect, kindness, and care and it show in their service to our most valuable assets, our customers.

CURIOCITY

We have a strong desire to explore the unknown and make the impossible a reality. We are constantly innovating and discovering new ways to improve our products while educating our employees and customers we do this by everyone with whom we do business, including our costumer, partner factories we recognize that having an insatiable desire to grow and learn is better than just having vast knowledge.

INTELLECT

We provide a workplace that encourages the best ideas, and we devote considerable resources to staying ahead of recent developments in the global food marketplace. using our proprietary analytics tools, we try to make market forecasts that allow us to source products at the best time to ensure that we consistently add value to our customer’s bottom line.

Our Quality

CERTIFICATIONS

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FDA

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U.S Custom

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Intertek Inspection

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USDA

High food standard

Trio group is able to maintain asuccessfully high level of qualityat the source by continuouslyemphasizing the importance ofhigh food standards through anumber of establishedinternationally recognizedprotocols. All members of theQuality Assurance Departmentundergo rigorous food safetyauditor training to ensure that theyare able to maintain the level ofquality that we are committed to.Additionally, we select only thebest raw materials and inspectevery purchase. Some of theanalysis we perform variesfrom testing vacuum, pH, brixand overall condition beforeconducting comprehensivesterilization —to monitor criticalcontrol points, before reviewingevery batch after production forweight, odor, color, liquid,count and size.By focusing on a selectnumber of SKUs, we can abideby these thorough processeswithout ever compromisingquality.

Quality Assurance

We know that safety and consistency is vital during each step of the food supply chain, which is why we built branches in supplier countries to monitor processing and inspect production. Our Quality Assurance Office and Lab is centrally located in egypt. In addition to monitoring the financial and working conditions of our partner factories, we depend on full-time Trio Group employees – not thirdparty agents – to perform unannounced audits and sample lot inspections. Before shipments depart the factories, our on-site trio group team carefully examines products to ensure accurate deliveries, fewer returns, and increased customer satisfaction.